Who we are
Once upon a time, we were freelance writers. Our clients needed good writers and we provided that service.
Even while we did great work for all of our clients, we steadily achieved great things for those who were:
- Companies where we are qualified to work in leadership positions
- Brands we believe in
- Products and services we know well
- Clients with whom we are proud to partner
In short, we stopped calling ourselves freelance writers and started to more accurately identify ourselves in the marketplace as experts who write expertly.
We now choose to only work with clients who meet these criteria.
No freelance writer can write expertly about anything.
We match the perfect writer to his or her dream client, or we pass.
We’re more than content creators. We’re content marketing partners.
We are happier and more successful.
The best part? Our clients experience spectacular results.
We will help you establish authority and credibility in the online space by pairing an experienced, educated professional with you and your marketing team.
An Army of Writers is a team of writers who specialize. We each have highly specialized knowledge in our industry. We are experts in our fields. The Army was born of our desire to write for only the right clients, leveraging our education and experiences in our chosen fields of interest.
We are a large team. We have expertise in dozens of industries, and our network of professional writers extends to hundreds more.
We can deliver online results for your company because we provide exactly what you need.
What we do
We take on writing assignments at which we can truly excel, as writers and as brand ambassadors. We write on topics we know, for clients with whom we can align ourselves both personally and professionally. Our content carries the highest degree of credibility because of the name of the author who writes it.
We also believe in Corporate Social Responsibility (CSR). 2% of all our profits go to prison literacy programs and activities.
What we’re not
We are not a content mill. We do not bid on any writing project that comes along. Many writers claim the ability to write expertly on any topic. We believe that the best written content comes from writers who have deep knowledge of the topic on which they write.
At An Army of Writers, we say no at least as often as we say yes to new writing opportunities. We don’t take on projects in industries where we have no expertise.
Finally, although we are all seasoned industry professionals with a great deal of marketing under our belts, we are not a full-service marketing or SEO agency. Some of us are marketing and SEO professionals, and we partner with several highly successful professional firms and individuals in those fields. We do work closely with you or your marketing/SEO professional to develop strategy, provide content that fully supports your campaign and participate fully in marketing efforts.
We are experts who write.
Meet the founder
Kimberly Rotter is a professional writer and editor who understands the importance of having two or more sets of eyes on every project. Every writer needs an editor, and complex topics require fact-checking.
Kimberly built a writing team to deliver better content to clients. She serves as senior editor and client project manager, and continues to write on some topics.